April 7, 2005
Santa Claus, IN -- Holiday World & Splashin' Safari is getting personal with their fans with the launch of the theme park's own "blog". This is the industry's first park-sponsored "blog" in response to the advent of Weblogs and the instant popularity of them.
Named "HoliBlog: A Walk in the Park," the park plans to share stories about the theme park's 59-year history, construction updates, hints about future projects and day-today musings.
"We got to thinking about all the little stories we tell travel writers when they visit us," says Holiday World & Splashin' Safari's president, Will Koch. "Those 'color commentary' stories are so much fun to share; starting our own blog seemed like a natural fit for us."
The online journal launched today to start the 30-day countdown to Holiday World's opening day. Already there are two entries to read and the stories are amusing and humorous.
"We believe we're the very first park to start our own blog," says Koch. "We hope lots of families will enjoy reading our stories and seeing our photos over the coming months."
To access HoliBlog, go to holidayworld.com and click on the "HoliBlog" button at the top of the page.
Holiday World opens its 59th season on May 7. Splashin' Safari opens for the season on May 14, with the debut of a second wave pool, Bahari.
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