November 14, 2002
New Orleans -- Six Flags, the world's largest regional theme park company and operator of Jazzland Theme Park, today announced a new name, new rides, new themeing, and a renewed commitment to bringing world-class family entertainment to the region. Construction has already begun on the newly named Six Flags New Orleans, which will feature nearly $20 million in capital improvements, including two new roller coasters, for the 2003 season.
"As of today and forever more, Jazzland is Six Flags New Orleans," said Terry Prather, Six Flags New Orleans general manager. "When we re-open next spring, our guests will experience the type of thrills, excitement, themeing, characters, and entertainment that only a Six Flags theme park can deliver."
Six Flags, recognized as the number one brand among kids ages 6-17, owns and operates 39 parks around the world. With the addition of Six Flags New Orleans, the company boasts 16 Six Flags branded theme parks in the US, one in Mexico and two in Europe. The company's exclusive theme park licensing agreement with Warner Bros. Consumer Products and DC Comics allows Six Flags rights to the famous Looney Tunes, Bugs Bunny, Tweety, Daffy Duck and pals and the world's greatest Super Heroes, Batman, Superman and friends.
"Initially, we planned to re-brand the park over the next two years," said Gary Story, president, Six Flags, Inc. "However, as a result of our growing commitment to the New Orleans region, we chose to accelerate our schedule, increase the rate of capital improvements and add the Six Flags brand to the park for the 2003 season."
The transformed Six Flags New Orleans theme park will feature two new roller coasters including Batman: The Ride, a sleek and powerful suspended, looping roller coaster based on the legendary and courageous DC Comics super hero, Batman. Another new coaster featuring three wicked inversions and more than 1,900 feet of track will open in the park's Mardi Gras themed area.
Batman: The Ride, created by the renowned roller coaster designers at Bolliger & Mabillard, will take guests on a soaring journey 105 feet in the air, cruising along 2,700 feet of twisted steel track at speeds of up to 50 mph. Riders will be comfortably seated in ski lift style chairs, suspended from the track above, as they fly through hairpin turns, two vertical loops, two corkscrews, and a one-of-a-kind zero gravity heart line spin with nothing but air beneath their dangling feet.
The Batman themed coaster will reside in the DC Comics themed area, a completely new area of the park located adjacent to Cajun Country. The area, anchored by Batman: The Ride, will feature extensive super hero themeing, additional thrill rides, retail venues offering popular DC Comics branded souvenirs and refreshment outlets.
And, there's a new section just for the little ones. Junior thrill seekers can look forward to interacting with their favorite Looney Tunes characters in the transformed children's area, Looney Tunes Land. Bugs Bunny, Tweety, Sylvester and all their lovable pals will be on hand daily to greet kids and perform in their own special show.
Six Flags New Orleans' 2003 entertainment line-up will be headlined by an action packed Batman themed water stunt show. Batman and his archrivals will have audience members on the edge of their seats as they splash and track down Gotham City's evil villians on the wet set of this Hollywood-style action stunt show.
"Next year's opening of Six Flags New Orleans will have a tremendous impact on the region," Story said. "The transformation set to take place at the park this winter will be nothing short of phenomenal, enhancing a destination already known around the world for good times."
Season passes are now on sale at sixflags.com.
Six Flags New Orleans is located just minutes from downtown New Orleans at the intersection of I-10 and I-510. For additional information about Six Flags New Orleans, call 504-253-8100 or visit sixflags.com.